Category Archives: Marketing your novel

What do successful indie authors say about achieving success?

During the month of August I interviewed five successful Indie authors on this blog. You can click on them down the sidebar.

Here is a summary of of their advice to writer’s and similarities about their approach:

BE DILIGENT

~ Treat Writing Like work

It was clear from all of the authors interviewed that they took all aspects of writing novels, marketing and the publishing world seriously. Although many of us may not aspire to the dizzy heights of employing staff like Adam Croft ~ most of us commission people to do the cover art, formatting and editing. We aim for a professional product our readers expect of us.

I’ll let you into a little secret here. I met Adam when he was promoting his first ever crime novel, giving it away free on Amazon through Smashwords ~ and so there’s nothing wrong with aspirations of grandeur! (and possibilities)

Writing seriously IS HARD WORK!

BE CONSISTENT

~ Build your audience by expectation

Although many authors dabble in different genre and some are successful doing that, it is the consistency of publishing in a certain genre, an awareness of your audience and regular releases of books in a series that appears to build success. It may take time, but patience is then rewarded.

(If you click on the links below they will take you to the author pages on Amazon)

I know if I buy an Anne Allen book that it will be some kind of mystery, reflect a period in history and be set on the island of Guernsey, usually in at least two time periods.

Tony Riches writes historical fiction, researching characters in history who are less well known and it is obvious from his books that he has explored the places and well as also the lives of the people.

Margaret Skea is also a  competent historical fiction writer, often with some mystery adding a different dimension.

Adam Croft writes crime. His plots are quirky and increasingly complex, but all of his books are ‘a good read.’

Maggie Anderson writes Regency Romance which has a great following and are easy to identify.

Skimming over their author pages gives a clear picture of what to expect if buying their books.

BE CREATIVE AND AHEAD OF THE GAME

Adam Croft was into Audio Books well before they ‘took off.’ Margaret Skea has taken the opportunity during lock down of launching her books on audio too. With audio increasingly popular and profitable, why are more of us not taking up this opportunity? (note to self!) At first Audio books were mainly in the realms of libraries but not anymore.

Many of us are glad we ignored the doomsayers about e books and have always diversified into both paperback and e book. This is vital in today’s odd world.

BY GIVING YOU RECEIVE ~ IN MARKETING

I am a great believer in this message. No author is an island unto themselves. (a Diana mis-quote!)

Avenues for marketing are limited these days for those of us who were used to speaking to an audience, having stalls at craft fairs and book signing. There’s a plethora of different ways though, to promote your books on line. Margaret Skea, author of Historical Fiction, gives the good advice that it is essential to ‘give as much or more than you take’ when marketing on Social Media.

Help other authors out and they are more willing to support you.

I certainly feel the same. Author Tony Riches is always promoting other people’s work and because I love his books I trust his choice of books he promotes. It’s a win win situation. He has also given me tips along the way and pointed me in the direction of marketing opportunities, such as The Coffee Book Club Tour.

Maggi Anderson mentions the importance of a newsletter ~ so important and often overlooked.

… and finally just get writing!

If you would like to do a guest blog between now and Christmas on this blog then please read:

Throw a Dice for Memories of a Character in your novel

Then leave your contact details as a comment on my blog or email diana@dianamaryjackson.co.uk

Leave a comment

Filed under Blogs, Guest author, Marketing your novel, Publishing your novel, Social Media Networking, Writing

Challenge ~ Throw a Dice for Memories of a character in a book

DICE MEMORIES CHALLENGE!

IS LIFE JUST A ROLL OF A DICE?

When Dot in ‘MISSING Past and Present’ threw a dice, she remembered scenes in her life as if they were pages in her own book. Her back story.

AUTHORS ~ Think of a character in your book, or one of your novels that you are proud of.

READERS ~ Think of a character in a novel you really enjoyed recently.

If a throw of a SIX represents the best day or ‘happening’ in your chosen character’s life and a ONE the worst, can you write down memories from ONE TO SIX.

The challenge is to choose moments in their lives which intrigue a reader into wanting to know more, without giving the whole plot away.

I’m going to begin. Just to give you an idea I am going to chose Jamal. ~an important character in my novel but not the protagonist.

A short character description ~ Jamal is a Syrian refugee who has been living in the UK for over two years. He is intelligent, thoughtful and is a hard worker.

ONE ~  Jamal remembers the moment he lost both his parents in the war back home.

TWO ~ His feelings when arriving in England were bewildering. The only person he had to cling to, who gave him any thoughts of normality was his older brother Ahmed.

THREE ~ Working at his friend Brian’s Dad’s business.

FOUR ~ Learning to speak English at Mrs G’s (Dot’s) kitchen table

FIVE ~ Jamal found Dot.

SIX ~ Jamal fell in love.

If you are an AUTHOR and have a blog then post:

  • your character’s six memories
  • a short description of the character
  • the name of your novel
  • a book cover.

If you are a READER then send them to me and I’ll post them on my blog.

You can do this through my contact page

or tell me @Riduna on Twitter

or on my Facebook Page

I will re-post the ones I like best….

It would be great to have a Blog Hop of DICE MEMORIES!

Let me know if you’d like to join and I’ll arrange it.

10 Comments

Filed under Book reading, Marketing your novel, MISSING Past and Present, Mystery inspired by history series, Social Media Networking, Writing a novel

Margaret Skea ~ 5th of my Summer Special Interviews with Successful Indie Authors

Portrait

I’m so pleased to have this interview with author Margaret Skea which is aimed to appeal to writers, fans and potential readers alike. Margaret is a successful Indie Author of Historical Fiction.

Hello Margaret, thank you for joining us today,

Do you mind me asking, was the success in your writing career a gradual process or very sudden?

‘Fits and starts’ might be a better way of putting it! I dabbled in writing from a very early age – and as a child and a teenager won several local competitions – the first in a local festival when I was eight – I can still remember the first and last stanzas of the poem but not the verses in between! That was followed by several more poetry prizes when I was at secondary school, but towards the end (teenage angst past), I started writing short stories.

For 20 years I just wrote for fun, until I entered my first adult short story competition, in Woman and Home in 1995 – which I won. That was my first published story. Part of the prize (along with a word processor) was an advice session with a literary editor – who told me if I ever wanted to make any money from writing I should go home and write a novel.  I didn’t, largely because 3,000 words was my comfort zone, and I didn’t think I could write anything longer. I did continue writing short stories, won some more competitions and had more published.

Now available in Audio too

I might never have progressed, had not someone said to me, ‘A novel is just 30 short stories, without the difficulty of devising new characters, plot and setting.’ That was a light-bulb moment and 10 years after the Woman and Home win, I finally began my first historical novel – Turn of the Tide – the story of the ‘Ayrshire Vendetta’. Several years after that, and 70,000 words in, I ditched 67,000 words and re-started with a fictional main character trapped in the middle of the feud. (Note to writers – painful at the time it taught me a valuable lesson – a book isn’t a baby and can be chopped up or thrown away.)

25 years on from Woman and Home I have 5 published novels – a Scottish trilogy, which might continue to grow, and a two part fictionalised biography of Martin Luther’s wife and a collection of my favourite short stories. Four of the novels have either won or been placed in international competitions, and I’ve been privileged to speak at various book festivals and to mentor other writers.  Not quite a ‘sudden’ success, but I’m getting there.

Well done for all those prizes! I know it’s a cliche Margaret but I do believe ‘writing IS a journey’; hopefully one which we will enjoy along the way, rather than leave all our enthusiasm for a destination.

Are you single minded in your writing? Do you treat it as your main work and plan your day accordingly or write when the mood takes you?

For years my family (justifiably) thought of it as my ‘hobby’ and, by extension, so did I. Since the publication of Turn of the Tide in 2011, I think of it as a career I’m pursuing, and try to schedule writing time, alongside my other family and church commitments.

You would call your main genre Historical Fiction wouldn’t you? How would you describe your writing style to potential readers?

My main genre is Historical Fiction, though many of my short stories are contemporary – but they are often as far removed from me in location, as the historicals are in time. I am passionate about authenticity and aim to give readers a ‘you are there experience’ – whether that is in the 16thc or in modern-day Afghanistan.

Secondly, my Christian faith is central to everything I do, and therefore key to both what and how I write. So you won’t find explicit sex, or strong language in my books, and where violence is required because of the historical context, I try to ensure it isn’t gratuitous. No room either for the attitude my old headmaster used to describe as A.I.D.R. – ‘Ach, it’ll do rightly.’ I believe I owe it to readers to treat writing seriously, to write to the best of my ability and to take the time to edit and hone until it’s as good as I can get it.

 Can you give fellow writers any marketing tips?

Pre-covid, as a hybrid author (both traditionally and self-published), though I paid lip service to e-books, I mostly marketed traditionally – focusing on paperbacks, speaking at live events and to book groups, and so on. However, in March I had to quickly start to think like an ‘Indie’ and began to learn Amazon ads and to use paid promotional sites. Marketing is most effective if multi-faceted and visibility is key – whether on social media, Amazon or wherever. An important rule of thumb on social media particularly  is to ‘give’ more than you ‘ask’ – be generous  with advice and encouragement where you can, rather than constantly plugging your own work.

Have you one annoying habit you can share with us?

My husband would say it is finishing his sentences for him – when I’m too impatient to wait for him  to get to the end of what he wants to say!  I have also been known to do that to others sometimes – which is not so good…

What pastimes keep your feet on the ground, or maybe not, when you aren’t writing?

Not so sure about keeping my feet on the ground, but I love houses, particularly old ones and have ‘Escape to the Country’ set on permanent record, as well as browsing estate agent windows wherever I go and downloading particulars from the internet.  One bonus of the current crisis is that almost all of them come with a virtual house tour – generally great (apart from the choice of background music).

Was there a single moment in your writing life when you thought ‘YES, THIS IS IT’? Can you describe that moment for us?

Out soon on Audio

I think it has to be when my second book  – A House Divided – was published. I found that second book the hardest to write – partly because I was aware (and scared) of reader expectations,  and partly because I wondered if I was a ‘one-trick pony’. It was an enormous relief to see it ‘out there’ and even more so when the first reviews came in and when it was long-listed in a competition. It was confirmation a) that I could keep it up and b) that folk enjoyed what I wrote.

We’d love to hear your latest news:

The big thing for me just now is Audio versions of the Scottish trilogy. I have found a wonderful narrator in Dave Gillies – the books are demanding because of the many and varied characters – but he’s doing a fantastic job. My part is to proof-listen to his recordings and send back any edits / corrections / comments before he does a second pass. It has been an interesting process.

The first book is now on Audible, Amazon, Google, Apple, Kobo and various other sites, the first review of the Audio has appeared on Goodreads and we are at the final edit stage of Book 2.  By early October the whole trilogy should be available, which is both an exciting and a daunting prospect.

Exciting news!

And finally Margaret, do you see yourself writing in five years time and have you ever been tempted to write in a different genre to surprise your readers?

Short of Alzheimers, I can’t imagine myself stopping  – although it isn’t the easiest way to make some income, I love almost every minute of it, especially the face-to-face interaction with readers, which sadly isn’t currently possible, but vaccine-permitting I hope will be soon. As for genre – just now I’m considering a contemporary biography, and an historical mystery series, but whether for adult or YA I’m not sure – watch this space!

Thank you so much for inviting, me, Diana, I hope I haven’t rambled on too long! And if anyone wants to contact me directly they can find me on my website, FB or Twitter.

Margaret

 A most enjoyable Interview Margaret. Thank you once again and I wish you success in your new audio book venture!

Links to find out more about Margaret’ writing:

Margaret’s Amazon UK page

https://margaretskea.com

https://www.facebook.com/MargaretSkeaAuthor.Novels

@margaretskea1 on Twitter

Leave a comment

Filed under Book reading, Guest author, Historical Fiction, Marketing your novel, Writing, Writing a novel